Cycling has long been a part of AG’s DNA.
As a partner of Belgian Cycling for close to 25 years, the insurance company supports the national teams as they compete throughout the year as a way to encourage its target audiences to get involved in professional and amateur cycling.
AG is taking its backing for the sport to the next level as an offi cial partner of Liège Bastogne Liège and La Flèche Wallonne, two of the most prominent and prestigious events in the UCI World Tour calendar.
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Cofidis, the credit expert on your side
Cofidis Belgium is a financial company specialised in providing consumer loans to individuals through remote channels.
Cofidis has been active on the Belgian market for over 35 years. It relies on personalised advice, specific expertise in consumer loans for individuals, its decades of experience, flexible and diversified remote contact methods, innovative tools and services and credit education to inform and empower Belgian consumers to manage their budgets with a responsible approach. Cofidis has also been part of the world of cycling since 1996 through its pro cycling team and its partnerships with major events.
Lotto is celebrating its 45th anniversary and its 39th year in cycling! This makes it the oldest team in the peloton. It shares its fighting spirit and values such as solidarity, perseverance and fair play with cycling and the fans of this incomparable sport. "As staunch allies of Belgian cycling, we have been 'proud supporters of the race' for years. Our involvement takes the shape of our support for a 100% Belgian professional team, as well as our sponsorship of a great deal of projects related to cycling and prestigious cycling races that take place on Belgian soil and bring the fans closer to their favourite sport", says Jannie Haek, CEO of the Belgian National Lottery. To celebrate its anniversary, Lotto has many surprises in store throughout the cycling season.
Cycling, data analytics, and a revolutionary fan experience. Everything is iNTTerconnected.
As Official Technology Partner of Amaury Sport Organisation, NTT shapes the future of fan engagement, delivers deeper data insights through intelligent technology, and transforms the business of pro cycling through innovation and partnership. A new generation of fans and followers of the race get a closer view of the action through live rider tracking, television graphics, and predictive data on social media and mobile screens around the world. Intelligent technology and data hold the key to transforming your business.
Founded in Sakai City, Osaka, Japan in 1921, for 100 years Shimano has been dedicated to helping its customers get closer to nature and supporting people to realize their dreams. That comes with the desire to create outstanding internationally renowned bicycle components and apparel.
Shimano covers a wide range of functions, including planning, development, design, manufacturing, and various other support functions for supplying bicycle components as well as fishing tackle and rowing equipment.
In Europe, Shimano acts as the 'eyes, ears and mouth' of the global Team Shimano. Its mission is to be an excellent supplier and valuable partner for all customers in its european markets and to create consumer demand for Shimano and Shimano-owned products. Shimano is proud to have developed products that continue to take countless athletes to victory and provide the means for limitless global bicycle journeys.
For more information see www.shimano.com
Since 1853, Tissot has been at the heart of Swiss watchmaking. Our dedication to craftsmanship and quality is matched only by our passion for performance and precision. Over the years, our pioneering products such as the legendary Tissot T-Touch have made headlines as well as history. The ground-breaking Tissot T-Touch Connect Solar uses sustainable solar energy and connected technology that guarantees privacy. It confirms our long-held reputation as innovators by tradition. Our passion for sport is unrivalled and our timing systems are tried, tested and trusted by a range of professional sports and athletes. In basketball the NBA and FIBA, in cycling the Tour de France, Giro d'Italia and La Vuelta and in motor sports MotoGP™ are just some of the names that rely on Tissot as their Official Timekeeper. We provide innovative and traditional watches for our customers who appreciate our commitment to quality, authenticity and excellence.
“Santini Cycling Wear is dressing passion for cycling since 1965.”
For more than 50 years Santini has been partnering the World’s best cycling teams and races.
Starting from 2022 onward, Santini is proud to become Official Partner of the Flèche Wallonne and the Flèche Wallonne Femmes.
This spring classic has been the inspiration for a Santini collection dedicated to the famous Mur de Huy.
Škoda, the partner of all cycling lovers, is raring to start a new season at the service of the peloton in 2023!
This year, reach out towards new horizons with the Škoda Enyaq iV, Škoda's first fully electric SUV. The Škoda Enyaq iV is the anchor of the Czech maker's transition to electromobility, adding sustainability to Škoda's signature roominess and emotional design. Thanks to a range of up to 520 km, this electric family SUV can take every situation in its stride and be your most reliable partner day in, day out.
DECATHLON VAN RYSEL is proud to team up with the Ardennes classics. Created in Flanders with discerning cyclists and triathletes in mind, its products are high-end without being pretentious. It is developed hand in hand with pro athletes and makes cutting-edge gear for enthusiasts of all levels who just want to have fun. Bikes, helmets, glasses, home trainers… Discover the whole range of VAN RYSEL products exclusively on decathlon.be. And, if you are up for it, come and take a spin with us.
But be warned, you might get hooked!
Discover VAN RYSEL on decathlon.be